24 Feb Formidable partnership sets national stage for future of credit union mobile delivery
CU Mobile Apps to help meet demand of ever-changing and evolving mobile age
Naperville, IL., February 24, 2015 – Recognizing the tremendous need that exists for comprehensive and cost-effective mobile solutions, three leading companies have joined forces in a strategic move to deliver CU Mobile Apps – a new “equalizer” to help credit unions more effectively compete in a highly competitive marketplace via establishing a true, single mobile service delivery solution.
CU Mobile Apps is leveraged by the synergy and strengths of a unique trio of organizations – LSC®, which serves as a key support provider for more than 2,300 small-and-mid size credit unions across the country; Member Service Solutions LLC (MSS), which helps credit unions maximize technology to strengthen their position in the marketplace; and Metova, Inc., which has been on the leading edge of successfully combining next-gen technology with practical solutions, including implementing popular mobile apps such as Yelp, WebMD, and EHarmony. Metova’s technical savvy and experience made it evidently clear to LSC and MSS that the three should pursue a strategic partnership.
“The CU Mobile Apps platform heightens two-way communication between credit unions and their members,” said Sean Hession, CEO & president of the Illinois Credit Union System. “Over time, it will reduce credit union reliance on transactional, interchange-based revenue and allow credit unions to draw closer to their members as their trusted partner in financial decisions small and large.”
CU Mobile Apps (CUMA, LLC) is a customizable, affordable, turnkey mobile delivery solution for credit unions of all size and supports the most utilized mobile platforms. More specifically, CU Mobile Apps encapsulates the credit union’s current banking solution, Remote Deposit Capture (RDC) capability, integrated locator searches, P2P solutions, social media, and podcasts with two-way credit union communication access. It takes a credit union from an online banking or mobile banking tool to a full service mobile app and puts the power of a credit union branch right into the member’s hands. The value of this mobile delivery channel is in the experience and relationship it facilitates between credit unions and their members, and driving new product sales and loan growth via direct mobile marketing.
“CU Mobile Apps ensures credit unions will have the edge not only to survive, but thrive, in the age of tech-savvy members. This powerful mobile platform is helping credit unions design their future,” Hession concluded.
To learn more about how they can capture today’s mobile members and keep up with the ever-changing and evolving mobile age, credit unions of all sizes are invited to attend one of CU Mobile Apps’ no obligation online demos today where its state-of-the-art iPhone simulator is used to view its apps. Call (800) 537-9035 or go to http://www.cumobileapps.com.
LSC, formerly known as ICUL Service Corporation, is a credit union service organization offering a wide array of products and services and is dedicated to helping credit unions compete. Its experience and expertise in all areas from card programs and customer service to education and legal advocacy, as a corporate partner of the Illinois Credit Union League, has made LSC a key support provider in the credit union movement. Its products include credit, debit, pre-paid debit, portfolio development assistance, ATM services, mobile applications, and debt collection. It serves more than 2,300 credit unions in 50 states. More information can be found at: http://www.lsc.net.
About Member Service Solutions (MSS)
With their original roots in insurance and financial services, MSS has been serving the needs of credit union members for over 40 years. When they realized there was a serious need to help credit unions strengthen capital, MSS began educating and consulting on maximizing existing channels for success. With the vision that technology would be the ultimate way to strengthen credit unions in the marketplace they ventured into the world of mobile products. As with all their endeavors, success was a forgone conclusion. After partnering with Metova in 2013, their mobile platform now represents over 1 million credit union members and over $10 billion in assets.
Metova, Inc. develops custom applications for Web, smartphone and tablet platforms, including Android, iOS, BlackBerry and Windows Phone. The Metova brand employs more than 85 people in five cities: Franklin, Tenn. (Metova’s headquarters), Cabot, Ark., Conway, Ark., Augusta, Ga. and Washington D.C. Experts at blending next-gen technology with practical solutions, Metova has created some of the most popular, easy to use mobile apps in the market today for a wide variety of clients worldwide. With their feet firmly planted in both realms of commercial and government mobile development, Metova has left an undeniable mark on the industry.